Monthly Archives: February 2012

First fitbit walk on March 1 in San Francisco

Join me an Jon Sterling tomorrow, March 1 at 11 a.m. in Union Square. We’ll be walking from Union Square to Coit Tower and back. Rain or shine. Please tweet at me so we know to expect you. No fitbit … Continue reading

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The story behind rakeshlobster

I get this question a lot — “Where does rakeshlobster come from?” I was drinking with a bunch of friends at a bar in Milwaukee (I think it was the Safe House) when the B-52’s song “Rock Lobster” came on. … Continue reading

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How small businesses should use Yelp

Although I’ve strongly criticized Yelp‘s business model in recent weeks, Yelp is an incredibly important platform for small businesses to be aware of and engage with. And unlike Groupon, which has almost no redeeming value, Yelp has created a valuable consumer … Continue reading

Posted in advertising, local search, yellow pages, yelp | 4 Comments

Yelp advertiser agreement

This is a Yelp advertiser agreement that I received from a source. I’ve removed elements that might identify the source or the salesperson. ADVERTISING TERMS AND CONDITIONS AD IMPRESSIONS PROGRAM AND ENHANCED PROFILE PROGRAM These Advertising Terms and Conditions (the … Continue reading

Posted in yelp | 21 Comments

Breakfast with Rocky – February

I had so much fun the last time I organized an ad hoc breakfast. I met some interesting people. The next breakfast will be in San Francisco at 8:30 a.m. on Friday, February 17. If you’re interested in attending, email … Continue reading

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Why Facebook investors should be concerned about international growth

In the short-term, much of Facebook’s user growth will come from international markets. Unfortunately, that’s not where the money is. Based on my analysis of Facebook’s S-1, Facebook generated $13.99 in revenue for each U.S. user and $2.81 for foreign … Continue reading

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